Marketplace Monetization Methods

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‍Maximize Your Marketplace Revenue with Flexible Monetization Models

Easily customize your revenue streams as your business evolves—without any coding required. Tangram offers built-in monetization options with no external integrations and zero additional transaction fees.

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1. Commission Fees

Charge a percentage of every transaction processed on your marketplace.

• Apply commission fees to customers and/or sellers automatically.
• Set different commission rates based on a user’s subscription tier or listing type.
• Offer lower commission rates to early sellers as an incentive.
• Charge commissions on hourly, daily, or fixed-price listings.
• Collect commissions on all seller-issued payments via Stripe invoicing.

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2. Subscription & Membership Fees

Platform-Level Subscriptions

Paywall access to key marketplace features based on a user’s plan:

• Charge users to view directories or premium listings (e.g., “$20/month for expert directory access”).
• Limit listing creation (e.g., “$200/month to post 5 listings per month”).
• Restrict transaction volume (e.g., “$100/month for 3 transactions with any seller”).
• Upsell premium placements for better visibility and advertising.

User-Level Subscriptions

‍Allow users to sell their own memberships and subscriptions:

• Example: “$50/month for two 1-hour virtual coaching sessions.”

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3. Listing & Advertising Fees

‍Charge sellers for listing placement and exposure:

• Pay-per-listing fees for premium placement on search results, category pages, or the homepage.

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4. Lead Generation Fees

‍Monetize access to potential buyers:

• Charge businesses a fee to access customer leads.
• Offer subscription-based lead access (e.g., “$X per month for unlimited contact with leads”).

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5. One-Time & Recurring Invoices

‍Enable sellers to send invoices directly through the platform:

• Customizable invoices with branding, sent via Stripe.
• Auto-charge recurring invoices and issue receipts automatically.
• Take a commission fee on each invoice transaction.
• Set unique commission rates for different sellers.

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Monetize Smarter with Tangram

‍Tangram lets you mix and match multiple monetization models—no coding required. Whether you prefer commissions, subscriptions, or listing fees, you can easily adapt to maximize marketplace revenue. Ready to scale your marketplace? Get Started Today